Citilink Facilitates Passenger Online Shopping on Aircraft

INDUSTRY.co.id - Jakarta- Citilink Indonesia Airlines facilitates passengers to shop online both before, when and after the flight by holding a retail company online JD.ID.

Director of Citilink Indonesia Juliandra Nurtjahdjo said the new service to passengers is the first in Indonesia.

"This cooperation is expected to provide added value from every airline Citilink Indonesia," he said last weekend.

He added that the experience of shopping online in flight would be a unique experience that passengers can feel.

"The dynamics of the aviation industry requires such innovations to be a differentiating factor as well as strengthening Citilink Indonesia's position in this sector." This collaboration is the time when the number of e-commerce players in Indonesia is growing rapidly, "he said.

Juliandra said based on Central Statistics Agency (BPS) data in 2016 shows the electronic commerce industry in the last 10 years grew about 17 percent with a total of about 26.2 million businesses.

"In other words, Citilink Indonesia hopes this business breakthrough can provide a unique experience for both passengers and our customers," he said, hoping.

Variety of cooperation will be implemented in three phases and started on 31 August 2017 in the form of special discount for Citilink passengers.

Citilink Indonesia passengers will receive special discount vouchers to shop at JD.ID if they purchase tickets at Citilink Indonesia's official website.

Not only that, consumers can also choose whether the product will be delivered directly to the house, taken at Citilink Indonesia outlets at the airport or given while in the cabin aircraft.

The form of cooperation offered will continue to grow. Various offers from before, when and after the flight (pre-flight, inflight, until post-flight experience) For a pre-flight experience, a special page containing a catalog of JD.ID's flagship products will be present on the JD.ID website and also Citilink Indonesia site where Citilink passengers can shop JD.ID products there.

"In the 'in-flight experience', passengers can shop JD.ID products in the in-flight catalog, passengers can also get the product at the airport when landing," he added.

As for post-flight, JD.ID and Citilink Indonesia offer various attractive benefits such as loyalty program, special airport lounge where consumers can shop JD.ID products and pick them up instantly.

"Customers can also exchange their JD Points with Supergreen Garuda Miles," he said.

In the same opportunity, President Director of JD. ID Zhang Li, said the cooperation with Citilink is a business breakthrough that can provide additional benefits for customers of both parties.

"What JD.ID has been doing is aiming to make the 'online' shopping experience a pleasant journey for every customer, and this is in line with the collaboration with Citilink Indonesia. This is a step of innovation for us because it is the first time the company -commerce 'partnered with a reputable airline like Citilink Indonesia, "he said.

Zhang Li said the cooperation is expected to make Citilink Indonesia passengers closer to JD.ID with a wide selection of promos from the JD.ID catalog that makes travel more fun and can serve more customers in Indonesia.