Minister of Trade Demand Retailers Facilitate SMEs Enter Mall

INDUSTRY.co.id - Jakarta - Trade Minister Enggartiasto Lukita has appreciated the efforts of the Indonesian Center for Shopping Management Association (APPBI) which has given place for small and medium enterprises (SMEs) to include their products to shopping malls and shopping centers belonging to APPBI members.

"I am grateful to APPBI in accordance with its commitment to provide opportunities for SMEs to conduct promotional and trade activities and selling at no cost," he said. Culinary and Shopping Festival (WICSF) in Kota Kasablanka, Wednesday (27/09/2017) night.

According to Enggartiasto, this festival becomes more interesting for two things. First, mall entrepreneurs can attract unusual buyers to come.

"Then these two are the happiness of their cooperation or concern to raise this SME," he added.

According to Enggar, during this time SMEs or small traders never even dreamed to sell and open exhibitions in large shopping centers. So this activity is an excellent benchmark to drive SME revenue growth.

"It helps SMEs to be able to introduce their products with their brand and address so that they can be sustainable, so once again I am grateful to entrepreneur friends who fulfill their commitments and promises," he said.