This year, Mitsubishi Attach Sales Target Reach 140 Thousand Units
By : Hariyanto And Aldi Firhand. A | Saturday, February 17 2018 - 20:30 IWST
Mitsubishi Xpander (Ist)
INDUSTRY.co.id - Jakarta - This year PT Mitsubishi Motors Krama Yudha Sales Indonesia (MMKSI) targets its automotive product sales to double than the achievement in 2017.
Head of Sales Marketing Group PT Mitsubishi Motors Krama Yudha Sales Indonesia, Imam Choeru Cahya said, MMKSI targets 140 thousand units of vehicles sold.
With details of 94 thousand units for passenger vehicles and 46 thousand units for light commercial vehicles. While total sales in 2017 reached 79,669 units.
"It sees the growth of Indonesia's economy as well as the automotive market, as well as the superior products that Mitsubishi presents today," said Imam, Friday (16/2/2018).
Meanwhile, Director of Sales & Marketing PT MMKSI, Osamu Iwaba said, this optimism can not be separated from the achievements Xpander received very well.
Since it was launched in August 2017, Low-MPV claim Mitsubishi has been ordered about 55 thousand units.
"With the success of Xpander in 2017, we are optimistic to set a target of 140 thousand units. Although Gaikindo's prediction that the automotive market only rose 3%, we see the market with a perspective that may be slightly different from Gaikindo's perspective," Iwaba said.
Previously, the Association of Indonesian Automotive Industries (Gaikindo) predicted the national automotive market in 2018 only grew 3% from the previous.
"In addition to relying on Xpander, MMKSI will also launch some products with a refresher, including Pajero Sport Limited Edition and new variant Triton Athlete," he concluded.