TAM Wins Five Happiness Driving Index Awards
By : Herry Barus And Aldi Firhand. A | Saturday, November 04 2017 - 14:10 IWST

Toyota Voxy
INDUSTRY.co.id - Jakarta - Toyota-Astra Motor (TAM) once again won five awards in the event of Index Happiness Drive (IKB) 2017 held national automotive media in Jakarta.
"We are grateful and proud that the results of this 2017 IKB survey show Toyota's products are able to provide comfort and security, and happiness and satisfaction for its users," said Executive General Manager of PT TAM, Fransiscus Soerjopranoto, through a press release in Makassar on Friday (3 / 11/2017)
The four products are Toyota Avanza, Toyota Kijang Innova, Toyota Fortuner, and Toyota Corolla Altis awarded for the achievement of customer response to Toyota products.
These products get the highest index in their respective categories, namely as a vehicle that is able to provide happiness and satisfaction for its users. In addition, Toyota Avanza also get the title as the most happy car type in the minds of consumers.
The results of the survey obtained at the event IKB 2017, he added, is one form of positive response given to the products presented by Toyota over the years.
Frans said, in the future Toyota will face an increasing challenge, because the main focus is how to maintain customer confidence and loyalty.
In line with the spirit of Toyota Let's Go Beyond, he said, Toyota has always been committed to providing the best products, technology and services that exceed customer expectations.
So, any form of response from customers will be a spirit booster continues to provide the best.
"What we do in realizing the pillars of Let's Go Beyond solely to provide the best for loyal customers. We are happy if customers can feel the best experience in the ownership of Toyota vehicles," he said.
IKB Award 2017 held Automotive media. The survey was conducted online from June-August 2017. The IKB survey included the Vehicle Satisfaction Index and the Emotion Driving Index. Award was given on Thursday (2/11) in Jakarta.
The goal is to know how much happiness and their satisfaction in driving their cars and motorcycles.
Previously, Toyota also won four awards in the same event last year, namely Toyota Kijang Innova won in Mid MPV category, Vios in the Small Sedan segment, Camry in Full Sedan class, and AGYA for LCGC category.
Read Also
Cipta Perdana Lancar Ready to Expand and Diversify for Sustainable…
Electric Cars are Indonesian Automotive Industry’s Future, President…
Minister of Industry Agus Optimistic 2024 Indonesia's Manufacturing…
Manufacturing Still Accounts for Lion’s Share of Exports: Industry…
DRMA Again Records Increase in Net Profit Up to Double Compared to…
Today's Industry

Rabu, 21 Mei 2025 - 10:09 WIB
Indonesia, Thailand Sign MoU on Health Sector, Focusing on Global Capacity, Collaboration
As a part of President Prabowo Subianto’s official visit to Thailand, both countries signed a Memorandum of Understanding (MoU) on health sector, in an effort to strengthen bilateral cooperation…

Rabu, 21 Mei 2025 - 10:06 WIB
Indonesia, Thailand Deepen Cooperation on Security, Trade, and Regional Stability
resident Prabowo Subianto has reaffirmed Indonesia’s strong commitment to deepening bilateral relations with Thailand during the meeting with Thailand’s Prime Minister Paetongtarn Shinawatra…

Selasa, 20 Mei 2025 - 12:44 WIB
Boediman Widjaja's Technology Ready to be Adopted in Jababeka Industrial Estate (KIJA)
In an exclusive seminar entitled "A Great Step: Boediman Widjaja Story - Going from Indonesia, Thriving in Singapore" held at the President Lounge, Menara Batavia, Boediman Widjaja, Founder…

Jumat, 02 Mei 2025 - 10:46 WIB
Binawan and Government Support Indonesian Nurses in Europe through Scholarships
In the midst of the viral #KaburAjaDulu hashtag as a symbol of the young generation's disappointment with domestic working conditions, Binawan responded with real action: dispatching Indonesian…

Jumat, 28 Maret 2025 - 22:21 WIB
SUNeVision Initiates MEGA IDC Phase Two Development
SUNeVision, the technology arm of Sun Hung Kai Properties (SHKP), today announced the commencement of construction for Phase Two of MEGA IDC in Tseung Kwan O. As Hong Kong's largest data centre…
News Comment