Rupiah Weakens, Ceramic Prices Rise Up

By : Ahmad Fadli And Aldi Firhand. A | Friday, September 07 2018 - 19:37 IWST

Workers at ceramics factory (Ist)
Workers at ceramics factory (Ist)

INDUSTRY.co.id - Jakarta - The weakening of the rupiah exchange rate against the US dollar affects the price of building materials such as ceramics.

"The increase reached 20 percent, from the previous Rp 40,000 per square meter," said Alia, one of the employees at the Pojok Makmur Ceramic Shop

Alia said, the price was pegged to the lowest quality or the cheapest ceramics. The strengthening of the dollar not only affected ceramic prices, but also sales targets.

Alia revealed, if the average sales target is usually IDR 10 million per month, now it will increase to IDR 30 million per month.

To get around this, he made several adjustments to attract buyers. One of them is with ceramic discount promos. "The way is by holding a discount promo for new products, then the old product is adjusted to the price to attract buyers," Alia said.

In addition to discount promos, some ceramic stores also replace branded goods, while maintaining old prices.

In some other conventional building shops, the price of ceramics is in the range of Rp. 45,000 per square meter to Rp. 195,000 per square meter depending on type, brand and size.

News Comment

Today's Industry

Vice President Ma’ruf Amin and his spouse Ibu Wury head to Ambon for a working visit, Wednesday (13/10). (Photo by: Vice Presidential Secretariat)

Jumat, 15 Oktober 2021 - 22:10 WIB

VP Ma’ruf Amin to Close 20th PON in Papua

Vice President Ma’ruf Amin, on Friday (15/10), is scheduled to close the 20th National Sports Week (PON) in Papua at the Lukas Enembe Stadium, Jayapura regency. The Vice President, his spouse…

President Joko Widodo and Cabinet Secretary Pramono Anung at Kompas Bajo, Puncak Waringin, Thursday (14/10) afternoon. (Photo by: BPMI/Laily Rachev)

Jumat, 15 Oktober 2021 - 21:32 WIB

President Jokowi Visits Kompas Bajo Creative Hub

Ending his working visit in East Nusa Tenggara Province, President Joko “Jokowi” Widodo and First Lady Ibu Iriana on Thursday (14/10) afternoon took a walk to Kompas Bajo which is located…

President Joko Widodo inaugurates Waringin Peak and Batu Cermin tourism area arrangements and eight road segments in Labuan Bajo, East Nusa Tenggara province, Thursday (14/10). (Photo by: PR of Cabinet Secretariat/Rahmat)

Jumat, 15 Oktober 2021 - 20:30 WIB

President Jokowi Inaugurates Area Arrangements in Labuan Bajo

President Joko “Jokowi” Widodo, Thursday (14/10), inaugurated Waringin Peak and Batu Cermin tourism area arrangements and eight road segments at Waringin Peak, Labuan Bajo village, Komodo…

The Integrated Coordination Meeting on the Acceleration of Welfare Development in Papua and West Papua, at the West Papua Governor’s Office Complex, Manokwari, West Papua, Thursday (14/10). (Photo by: BPMI of Vice Presidential Secretariat)

Jumat, 15 Oktober 2021 - 19:30 WIB

VP Ma’ruf Amin Leads Meeting on Welfare Development in Papua, West Papua

Vice President Ma’ruf Amin Thursday (14/10) at West Papua Governor’s Office Complex, Manokwari in West Papua province, led an integrated coordination meeting discussing measures on the acceleration…

President Jokowi officially inaugurates Wae Kelambu Multipurpose Terminal, West Manggarai regency, Thursday (14/10).

Jumat, 15 Oktober 2021 - 19:00 WIB

President Jokowi Inaugurates Wae Kelambu Multipurpose Terminal to Support Labuan Bajo Tourist Destination

In a series of his working visit to East Nusa Tenggara province, President Joko “Jokowi” Widodo, Thursday (14/10), inaugurated the Wae Kelambu Multipurpose Terminal, Labuan Bajo Seaport…