Astra Digital Strengthens the Platform to Meet Community Needs

By : Wiyanto And Aldi Firhand. A | Wednesday, September 19 2018 - 19:56 IWST

PT Astra International Tbk (ASII)
PT Astra International Tbk (ASII)

INDUSTRY.co.id - Jakarta - The increasing public demand for digital services is pushing PT Astra International Tbk into the sector through Astra Digital. This step aims to provide technology-based services while strengthening a digital platform to meet the needs of Indonesia's modern society which is now dominated by millennial generations.

"By strengthening the digital platform, Astra Digital is here to provide solutions that are more innovative, relevant and customer-oriented. In addition to the right solution, customer engagement is very important to reach out and strengthen our relationships with customers, especially with millennial generations who are also future consumers of Astra, "Chief of Astra Digital Djap Tet Fa said in Jakarta, Wednesday (19/9) 2018)

In response, there are three digital platforms provided by Astra Digital, namely Seva.id, CariParkir, and Sejalan.

As one of the largest national business groups at the moment, Astra has built a strong reputation through offering quality products and services, taking into account the implementation of good corporate governance and environmental governance. Astra has always aspired to become a national pride company that participates in efforts to improve the welfare of the Indonesian people.

Therefore, Astra's business activities are trying to implement a balanced mix of commercial business aspects and non-business contributions through the 9 foundations it operates, as well as through a variety of sustainable social responsibility programs in the fields of health, education, environment and small and medium business development.

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