Help Save Monthly Savings, AXIS Launches SWAPPS Application

By : Abraham Sihombing And Aldo Bella Putra | Thursday, August 31 2017 - 17:00 IWST

EO XL Axiata, Dian Siswarini, siswa SMAN, Menkominfo, Rudiantara, Direktur/CCO XL Axiata, Allan Bonk, Abhijit Navalekar dalam acara peluncuran Gerakan Donasi Kuota
EO XL Axiata, Dian Siswarini, siswa SMAN, Menkominfo, Rudiantara, Direktur/CCO XL Axiata, Allan Bonk, Abhijit Navalekar dalam acara peluncuran Gerakan Donasi Kuota

INDUSTRY.co.id - Jakarta - AXIS, one of the mobile phone products owned by PT XL Axiata Tbk (EXCL), launched the SWAPPS application that can help loyal AXIS customers who use smartphone with Android OS to save up to 40% per month. Application of the application is done by AXIS in cooperation with UnlockD.

"AXIS is always looking for innovative new ways to build customer loyalty by providing the best deals. We believe that customers will not ignore the opportunity to save more and save more through their owned smarphone," said David Arcelus, Chief Marketing Officer of EXCL, in Jakarta, Wednesday (30/08/2017).

David said, customers can save the pulse by using the SWAPPS application is very easy. They just see ads, news and other interesting offers that appear through his smartphone screen. By doing so, they will get rewards that can later be exchanged for a certain amount of pulses. The SWAPPS app can be obtained through the Google Play Store.

Meanwhile, Aliza Knox, COO UnlockD, said, the launch of SWAPPS applications in Indonesia is a milestone for expanding into the higher data services market. Cooperation with AXIS innovative brand can provide attractive offers for its customers. It's a smart way to use smartphone.

"We understand this young segment is very dependent on what can be presented by the smartphone they have. So we are confident that SWAPPS will be able to provide new experiences to them in utilizing the devices they have," said Aliza.

UnlockD is a leading company in the development of advertising and content platforms based in Singapore. According to Aliza, the win-win model-based services they created have been successful in providing benefits to customers of telecommunication companies that use their applications.

"Therefore, Unlock D cooperation with AXIS is expected to bring SWAPPS as an application that gives more benefit to customers for AXIS services," Aliza added. (Abraham Sihombing)

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