Philips Lighting Continues Its Success By Reaching Top Brand Award 2017

By : Aldi Firhand Alqudri | Saturday, July 29 2017 - 19:48 IWST

Country Leader of Philips Lighting Indonesia, Rami Hajjar and Philips Lighting Indonesia management after receiving the Top Brand Award 2017
Country Leader of Philips Lighting Indonesia, Rami Hajjar and Philips Lighting Indonesia management after receiving the Top Brand Award 2017

INDUSTRY.co.id - Jakarta, Philips Lighting, the global leader in lighting, for the fifth time in a row again received the 'Top Brand Award' award in the 'Energy Saving Lights' category from Frontier Consulting Group, an independent marketing research and consulting firm.

This decisive survey was conducted from April to May 2017 involving 12,000 male and female consumers aged between 15-65 years with various socioeconomic backgrounds, in 15 major cities in Indonesia.

In this category, Philips Lighting excels the highest index up to 80% compared to other companies in the three measurement factors namely, top of mind (first brand called), last used (brand last used) and future intention Used in the future).

"It is an honor for us to receive this award from Frontier Consulting Group.This award is proof of further recognition of our success and commitment as a market leader in accelerating the transition to LED-based lighting," said Country Leader Philips Lighting Indonesia, Rami Hajjar in Jakarta ( 28/7/2017).

Philips Lighting has been present in Indonesia for more than 120 years, bringing its various lighting innovations and making this energy-efficient LED technology available and affordable to consumers throughout the country.

"We want to thank our customers who continue to trust our products and make Philips Lighting their preferred brand," he concluded.

News Comment

Today's Industry

Southeast Asia TRENDER Report 2020

Kamis, 03 Desember 2020 - 13:15 WIB

ZALORA Launches Inaugural Southeast Asia TRENDER Report

The report seeks to answer retail e-commerce conundrums for fashion, beauty and lifestyle segments in the region that have been further fuelled by the ongoing pandemic.

PATA Face of the Future 2021

Kamis, 03 Desember 2020 - 12:15 WIB

Submissions Invited for PATA Face of the Future 2021

PATA is a not-for-profit membership association that acts as a catalyst for the responsible development of travel and tourism to, from and within the Asia Pacific region.

Hotel Resonance Taipei, Tapestry Collection by Hilton

Kamis, 03 Desember 2020 - 11:45 WIB

Hilton Launches First Hotel under Tapestry Collection in Asia Pacific

Square International Stays Corp, a subsidiary of Prince Housing & Development Corp, under a franchise agreement with Hilton.

Daniel J. Blanchett is an English and Emotional Intelligence lecturer at President University in Cikarang and is currently pursuing a Masters in Management Technology

Selasa, 01 Desember 2020 - 06:00 WIB

Leveraging Business Opportunities through the Push-Pull-Moring Model in a COVID-19 World

Utilizing the Push, Pull, Mooring model (PPM) businesses can identify and take advantage of customer dissatisfaction in the marketplace by competitors.

Oleg Mogilevsky - Product Marketing Manager at Check Point Software Technologies (Photo by Linkedin)

Selasa, 10 November 2020 - 11:00 WIB

Five Reasons to Reevaluate Your Endpoint Protection

With the new emerging threats caused by remote working standards, security professionals need to reevaluate their approach to protecting endpoints. In order to do so, it’s vital that organisations…