IIMS 2018 Will Involve More Visitors

By : Aldi Firhand Alqudri | Saturday, July 29 2017 - 21:35 IWST

IIMS 2018 kembali akan diselenggarakan pada tanggal 19 29 April 2018 di JIExpo Kemayoran dengan penggunaan total area sebesar 100.000 m2.
IIMS 2018 kembali akan diselenggarakan pada tanggal 19 29 April 2018 di JIExpo Kemayoran dengan penggunaan total area sebesar 100.000 m2.

INDUSTRY.co.id - Jakarta - Dyandra Promosindo as the organizer of the annual automotive exhibition 'Indonesia International Motor Show (IIMS)' has launched for the implementation of the year 2018.

The launching ceremony took place in the CBD Kuningan area (27/7), attended by dozens of prospective participants from the four-wheel and two-wheeled Trademark Agents (APM), several actors from supporting industries, and also attend the sponsorship of IIMS 2017.

In his speech, Hendra Noor Saleh, Director Dyandra Promosindo explains, IIMS 2018 has increased from the side of the theme. "Next year our tagline increases from The Essence of Motorshow - The Carnival to Your Infinite Automotive Experiences. This tagline has a meaning that in IIMS 2018 will be many events that can be enjoyed by visitors and can be actively involved in IIMS for 11 days of operation. "

IIMS 2018 will be held again on 19 - 29 April 2018 at JIExpo Kemayoran with total area usage of 100.000 m2. Selection of the implementation schedule in the first semester, much preferred IIMS participants. Because of this factor is believed to boost transactions, as has been proven in previous years.

"Next year is the fourth year of implementation of IIMS with a new concept.According to survey results, Indonesian market, especially automotive is very well known as IIMS." Said Hendra Noor Saleh.

In launching IIMS 2018, IIMS also present several partners, such as Rifat Sungkar representing Pertamina, Indonesia Off-road Federation (IOF), PAHAMI, and others. Together with this partner, Dyandra Promosindo promises a more powerful and varied event at IIMS 2018. So that will not only be enjoyed by adults who like automotive, but will reach the age of children, teenagers, women and even post-productive age, with segments Preferences are more generic.

On this occasion, also announced the name change for every Automotive Exhibition in the area organized by Dyandra Promosindo. Starting 2018, all exhibitions taking place in areas such as Medan, Surabaya, Yogyakarta, Semarang, and Makassar will use the name of Indonesia International Motor Show (IIMS) followed by the name of the host city behind it.

Based on the survey, the name IIMS is well known by the people of Indonesia. The survey also states that 87 percent of IIMS visitors are repeaters or visitors who each year attend at IIMS, while 13 percent are new visitors.

"Especially for new visitors, we hope new visitors will continue to grow along with the various activities organized by PAHAMI, modification contests, center of carnival, IOF and others," said Hendra Noor Saleh further.

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