Gradana.co.id Aims Property Sector for Millennial Generation
By : Chodijah Febriyani And Aldi Firhand A | Wednesday, February 07 2018 - 21:40 IWST

Apartment Illustration (Illustration)
INDUSTRY.co.id - Jakarta - Gradana.co.id portal company targets the property sector especially for millenial generation by launching Grasewa products which is the latest special service to assist tenants in financing the rental of property.
"Grasewa comes as a practical solution for young entrepreneurs in Indonesia," said Gradana Commissioner Freenyang Liwang in a release in Jakarta on Tuesday (6/2/2018)
According to him, the increasing trend of millennial generation that plunge as entrepreneurs and start families also contribute to the increasing demand for property rental for both business and residence such as shop, apartment and house.
However, he continued, the obstacles faced by the millenial is the high cost of rent that is often required to pay off one to even two years in advance. "It is not easy to find a monthly rental payment option that can facilitate cash management," he said.
To address the issue, the "peer to peer lending" (P2P) platform, Gradana.co.id launches Grasewa products, the newest special services to assist tenants in rental property financing.
With Grasewa, he said, the tenant no longer need to pay the rental fee up to one year in advance, but can be repaid per month.
Ruko payments for business premises or apartments for residence, for example, can now be used as monthly expenditure variables.
In addition, he said, prospective tenants can choose their own and inform the Gradana property of the desired property and applies to shop, house or apartment located in Jabodetabek and Bandung.
"We understand that the need for conducive and affordable office space is vital when it comes to pioneering the business. The problem is, places like this, such as shophouses, for example, often charge a high rent and must be paid one to two years in advance. they are just starting a business, "he explained.
Freenyan explained that Grasewa provides bailout facility for one year ahead so tenant does not need to prepare big fund at the beginning for property rental interest, either office or residence.
Property owners can now more easily obtain tenants by registering their property for financing under the Grasewa scheme. They still get a year's rent in advance from Grasewa, but the tenants pay monthly installments through Gradana.
"If any one want to rent just six months, we still serve as long as the property owner agrees," he explained.
Previously, property observer and founder of Panangian School of Property, Panangian Simanungkalit stated, this year's developer orientation leads to the development of property products that can be reached by the millennial generation market.
According to him, the purchasing power of the millennial generation in the property sector is those supported by economically well-established parents. While their own ability, he continued, in buying property usually only ranges between Rp500 million to Rp 1 billion.
Read Also
SUNeVision Initiates MEGA IDC Phase Two Development
President Prabowo Orders Massive Dissemination of Pro-People Policies…
Boediman Widjaja, Hero of Environmentally Friendly Building Materials…
Optimistic of Warehouse Business Outlook, VAST Acquires Warehouse…
Not to Be Missed: New Museum to Open Dec. 22 in Taiwan’s Cultural…
Today's Industry

Jumat, 02 Mei 2025 - 10:46 WIB
Binawan and Government Support Indonesian Nurses in Europe through Scholarships
In the midst of the viral #KaburAjaDulu hashtag as a symbol of the young generation's disappointment with domestic working conditions, Binawan responded with real action: dispatching Indonesian…

Jumat, 28 Maret 2025 - 22:07 WIB
TDL Records New Revenue Record of IDR 25 Trillion in 2024 Ahead of 50th Anniversary
PT Metrodata Electronics Tbk (MTDL), the largest technology Company with the most complete IT and telecommunications products in Indonesia, managed to record a revenue of IDR 25 trillion in…

Jumat, 28 Maret 2025 - 22:00 WIB
Wireless Logic Selected By Thales As IoT Connectivity Partner
Wireless Logic, a global leader in IoT connectivity solutions has been selected by Thales, a global leader in advanced eSIM technologies, to enable secure, scalable and resilient IoT connectivity…

Jumat, 28 Maret 2025 - 21:53 WIB
Microvista Expands International Presence with Mobile CT System ScanExpress
The German specialist in industrial computed tomography and non-destructive testing, Microvista, announces the European expansion of its innovative mobile CT system, ScanExpress. The system…

Jumat, 28 Maret 2025 - 21:44 WIB
Turning Loss into Profit, INOV Optimistic in Maintaining Positive Performance this Year
PT Inocycle Technology Group Tbk (INOV:IJ) Indonesia's leading and largest PET waste recycling Company managed to book sales of IDR 629 Billion in 2024, an increase of 4.8% compared to the previous…
News Comment