PATA and WTCF Sign MOU to Promote Win-Win Cooperation in BRI Cultural Tourism Industry
By : Nata Kesuma | Thursday, November 16 2023 - 11:10 IWST

The Pacific Asia Travel Association (PATA)
INDUSTRY.co.id - BANGKOK, November 15, 2023 -- The Pacific Asia Travel Association (PATA) is pleased to announce a new organisational partnership with the World Tourism Cities Federation (WTCF), a global international tourism organisation with tourism cities as its focus.
The agreement aims to establish a strategic partnership for constructive cooperation in areas of mutual interest based on the principles of organisational development and mutual benefit.
The Memorandum of Understanding (MOU) was signed by PATA Chair Peter Semone and WTCF Secretary-General Yang Shuo on October 18, 2023, during the Third Belt and Road Forum for International Cooperation (hereinafter referred to as the "Forum") at the event’s Thematic Forum on Sub-national Cooperation in Beijing, China.
“As global travel continues to accelerate and recover from the pandemic, PATA has renewed its focus on the People’s Republic of China and its domestic, inbound and outbound tourism portfolios. Our partnership with the World Tourism Cities Federation comes at the right time. WTCF has a superlative network of cities across the globe and is a leading voice for tourism in China, and PATA is finding ways to support the next wave of China’s tourism growth. We look forward to working with WTCF in the coming years for mutual success.” said Mr Semone.
The MOU was included in the List of Practical Cooperation Deliverables of the Forum, a list incorporating a series of practical cooperation projects and bilateral cooperation agreements agreed upon by national governments, financial institutions, local governments, and enterprises. It emphasizes the important roles of the international tourism organisations in promoting the development of the tourism industry.
On signing of the MOU, Mr. Yang stated that “the agreement fully leverages the role of WTCF as a platform. As the initiating and headquarters’ city, Beijing actively promotes the construction of a win-win tourism and cultural industry under the Belt and Road Initiative (BRI). It demonstrates its exemplary and leading role as a BRI hub city, narrates the story of Beijing's high-level openness to the world, and has ushered into a new stage of high-quality joint construction of the Belt and Road.”
Mr. Yang also pointed out that “in the future, WTCF will work closely with PATA, fully leverage their respective advantages, implement the practical content of the MOU, and jointly promote the prosperous development of the tourism and cultural industries of the Belt and Road, to ensure that the practical results will benefit more global tourism cities.”
As a global international tourism organization with tourism cities as its primary focus, WTCF adheres to the core concept of "Better City Life through Tourism". It is dedicated to promoting exchanges and cooperation between cities and organisations and plays a significant role in driving the innovative development of the global tourism industry.
Read Also
Mary Kay Expands to Hungary, Elevating Beauty and Empowerment in…
Indonesian Embassy in Lima Hosts Diplomatic Reception Marking 48…
TARA Caraka Ceria Daycare Receives TARA Nindya Award: Ministry of…
PATA Annual Summit 2024 is going to Macao!
Qatar Airways And Airbus Reach Amicable Settlement In Legal Dispute
Today's Industry

Senin, 11 Desember 2023 - 12:22 WIB
President Jokowi Receives 2023 Audit Reports from BPK
President Joko “Jokowi” Widodo Friday (12/08) at the Merdeka Palace, Jakarta, received the Summary of Audit Reports for the first semester of 2023 from Chairperson of the Audit Board of…

Senin, 11 Desember 2023 - 12:13 WIB
The general election to not disrupt the investment climate in Indonesia
Singapore, Entering the political year in Indonesia in 2024, the Ministry of Investment/Investment Coordinating Board (BKPM) organized an Investment Forum, Friday (8/12), in Singapore, focusing…

Senin, 11 Desember 2023 - 12:07 WIB
Sinar Mas Land, Janji Jiwa, and Frank & Co. are among the Winners of the 2023 - 2024 World Branding Awards
The 17th edition of the World Branding Awards honoured the success and achievements of some of the World’s Best Brands as National, Regional, and Global Winners. The 2023 - 2024 World Branding…

Senin, 11 Desember 2023 - 12:03 WIB
ABB Applauded by Frost & Sullivan for its Market-Leading Position in Emissions Monitoring
Recently, Frost & Sullivan assessed the emission monitoring systems market, and based on its findings, recognizes ABB with the 2023 Global Company of the Year Award in the emission monitoring…

Senin, 11 Desember 2023 - 11:57 WIB
Boosting Business Acumen: Chicago Booth’s Executive Education Program in Finance Workshop for Non-Financial Leaders–Available in Hong Kong and Chicago
Chicago - The University of Chicago Booth School of Business introduces The Chicago Booth Approach to Finance Workshop (CBAFW), a transformative program designed for managers without accounting…
News Comment