Sustainable Innovation Strategy Enables Trisula Group to Exist for More than 50 Years in the Textile Industry

INDUSTRY.co.id - Jakarta, March 11, 2022 – Trisula Group (“the Company”), is the shareholder of two Public Companies which operate in the integrated textile and garment industry, namely PT Trisula International Tbk (“TRIS”) and PT Trisula Textile Industries Tbk (“BELL”), are publicly- listed integrated apparel manufacturers which continue to innovate by creating various innovations which can improve the Company’s performance.

One of the initiatives is by holding a recurring annual event, namely the WOW Innovation Award. 

This is an competition event organized by the Trisula Group. The 2021 WOW Innovation Award was held in a hybrid, both online and offline. The offline event took place at The Dome, Eldorado Family Club, Bandung on March 10^th, 2022.

Santoso Widjojo as the President Director of TRIS said, “TRIS and BELL are very happy with the WOW Innovation Award, an event which is regularly held by Trisula Group. This is also our commitment to continue adding value to our business. The WOW Innovation Award is a competition event that is open to all Trisula Group employees which aim is to create innovations  that can create innovation which can bring changes resulting in positive impacts that are in line with the Company’s strategy. This allows TRIS and BELL to continue exploring our business potential.”

In 2021, the second year of the WOW Innovation Award, BELL won three best innovations awards which are selected from the nine finalist teams. The first is the implementation of the ERP (Enterprise Resource Planning) system at the BELL subsidiary (textile selling agent) as BELL’s preparation for entering the 4.0. technology era. 

The second is improves the effectiveness of the management of the Wastewater Treatment Plant (WWTP) through process innovation to create cost efficiency. The third is the application of new methods in the dyeing process to increase productivity and cost savings.

R Nurwulan Kusumawati as Corporate Secretary of BELL, said, “We are very enthusiastic about the 2021 WOW Innovation Award event so that we can continue to explore our potential and help us to continue to exist in the textile industry. BELL is proud to be selected into the top three at this year’s awards. This shows that the results of our innovations can assist the implementation in the 4.0 technology era which results in the efficiency of the production process. In the future, we will continue to look for opportunities and innovate to make quality products supported by processes which continue to improve.”

TRIS and BELL continue to improve their performance and innovate with various strategies. For example, BELL innovates by making various products, such as Stretch Fabrics, ‘Kain Sehat’ (Healthy Fabrics), ‘Jaket Sehat’ (Healthy Jackets), and so on. In addition, to face the industrial era 4.0, Trisula Group also innovates by creating the Yukshopping.com E- Commerce Website to sell Trisula Group products in an integrated manner.

These efforts can be seen from the performance of these two Companies. BELL achieved online sales growth (unaudited) throughout 2021 which increased by 38.4% YoY (before elimination figure). On the other hand, TRIS has also set various plans and strategies that will be carried out in 2022 which can improve its performance.

“We expect that we can continue to innovate and adapt in the future to improve our performance. TRIS and BELL will continue to look for opportunities to develop sustainable innovations, one of which is through the WOW Innovation Award event. Innovations have been initiated by the Trisula Group for decades as a textile and garment Company that is well known through our quality products. Therefore, we will continue to do the best strategy to make quality products by paying attention to continuous innovation,” concluded Santoso.