Safety Campaign Award 2018 Officially Opened

By : Dina Astria And Aldo Bella Putra | Friday, July 20 2018 - 19:00 IWST

Tanny M, Business Development Division Head, resmi membuka Safety Campaign Award 2018
Tanny M, Business Development Division Head, resmi membuka Safety Campaign Award 2018

INDUSTRY.co.id - Jakarta - Based on data from Polda Metro Jaya, during the period of January-December 2017, at least victims who had a traffic accident reached 6,949 people. This figure is down 4 percent from the same period last year as many as 7,200 people. But if seen from the amount of this figure is still very high.

In order to reduce the number of accidents, Adira Insurance through its Corporate Social Responsibility activities, entitled 'I Wanna Get Home Safely!' (IWGHS), for the fifth time again held the 'Safety Campaign Award 2018' (SCA) award. SCA event is intended for the community or motor club as a jabodetabek actively campaigning for road safety.

Tanny Megah Lestari, Business Development Division Head of Adira Insurance, asserted, "We are very proud to continue to hold the SCA2018 event again. We want to continue to pass the virus road safety to many people, especially among motorcycle users group, considering about 70 percent of vehicles involved in the accident are motorcycles. "

Through this SCA event, the bikers are invited to create a road safety campaign activity with the reference to the road safety concept is good and correct. The message from the campaign is expected to be widespread and can provide multiple impacts to increase public awareness of the importance of road safety.

Lifting theme of Bikers Ready for Road Safety, SCA 2018 was officially opened by Mrs. Tanny Megah Lestari, Business Development Division Head on Saturday (14/7) at Warung Tekko, Bekasi. With the theme is expected all bikers are always ready before driving, during driving and when having to deal with accidents while on the road.

"SCA was held as a form of appreciation of Adira Insurance to the motor community who actively campaigned for road safety in order to reduce the accident fatality rate. Furthermore, we hope SCA can become a platform for motor communities to develop their communities independently and trained to disseminate sustainable and broad-based safety campaigns "

Along with the opening ceremony of SCA 2018, bikers who are members of the motor community can directly register their communities through the website www.gethomesafely.co.id for the period July 14 - August 11, 2018.

At registration, participants only need to fill out the form and choose the theme of the campaign that will be used when following the SCA event. After that, the Top 50 will be selected from the participants who have already registered and will be accompanied by mentors to follow the proposal stage, where the community must make a proposal for one activity related to road safety. In this phase will be selected the 10 best communities that will go to the implementation phase. At this stage the top 10 best communities will implement road safety campaigns that have been designed at the proposal stage.

The final stage in the SCA series of events is the Presentation Stage in which selected communities or motor clubs will be invited to present in front of the jury. The presentation stage is the final stage in the SCA circuit. At this stage, the 10 best communities or motor clubs that have been selected in the previous stage are required to present the activities that have been done.

Tanny added that distinguishing the implementation of SCA 2018 with previous years is to further enhance the role of mentors while assisting the community. Mentors will be directly involved when SCA participants are at the proposal stage. Not only is that, improving the quality of mentors also done as a training for mentors in giving the best guidance to the participants.

Eddo Rusdyanto, as the jury of SCA 2018, added, "We really appreciate what our Adira Insurance colleagues have done to continue this SCA award event. Because it takes the spirit, commitment and deep involvement to realize zero accident in Indonesia. "

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